Make it easier for people to "LIKE" your business by creating a custom URL for your Facebook Fan Page

Adding a username to your Page makes it easier for people to find your business, brand or organization’s presence on Facebook. Your Page web address can be used in marketing communications, company website and business cards. You can customize your Facebook Page web address by selecting a unique username. It will appear in the location bar of your browser after “” when you view your Page (ex:

Make it easier for people to "LIKE" your business by creating a custom URL for your Facebook Fan Page

Make it easier for people to “LIKE” your business by creating a custom URL for your Facebook Fan Page

To add a username to your Page:

  1. From the top of your Page, click Edit Page Facebook down arrow
  2. Select Update Info
  3. Click Create a username for this page? in the Username section
  4. Enter a new username and click Check Availability
  5. If the username you want is available, click Confirm to save it

If the username you want is already taken or not approved, you’ll need to pick a different one. Make sure the username you’re trying to claim follows Facebook’s guidelines for custom usernames.

  • You can’t claim a username someone else is already using.
  • Choose a username you’ll be happy with for the long term. Usernames are not transferable and you can only change your username once.
  • Usernames can only contain alphanumeric characters (A-Z, 0-9) or a period (“.”).
  • Periods (“.”) and capitalization don’t count as a part of a username. For example, johnsmith55, John.Smith55 and john.smith.55 are all considered the same username.
  • Usernames must be at least 5 characters long and cannot contain generic terms.
  • Your username must adhere to Facebook’s Statement of Rights and Responsibilities.

If you don’t have a Facebook Page for your business or it needs “help”, contact us and we’d be happy to offer assistance. We can create graphics packages to provide a consistent branding for your website, Facebook, Twitter, Google+ and YouTube accounts, including setup and configuration of the accounts if needed.

“Figure Showing Thumb Up With Like” by Master isolated images /


  1. Alexandra McAllister on June 24, 2013 at 5:19 pm

    Thanks for sharing this! I already have my fan page and looks like I’ve set it up properly. This post is really helpful for folks who are not sure how to set it up properly! Excellent!

    • Lisa McMahon on June 24, 2013 at 7:06 pm

      I have seen so many business people leave it as pages/bunchofnumbers that I felt I needed to post instructions I could point them to.

  2. Explode Your Business ONLINE @Norma Doiron on June 24, 2013 at 8:29 pm

    Always good info to refresh people’s minds once in awhile! Thanks. 🙂

  3. Kathy Robinson on June 24, 2013 at 11:23 pm

    Thank you for the refresher. I had to change my page name recently so it’s nice to know I did it the right way. 🙂

  4. Tom Holmberg on June 25, 2013 at 12:31 am

    Great information about adding a username to your page. I just forwarded your link to my friend.

  5. Carolyn Hughes on June 25, 2013 at 9:58 am

    Thank you for the helpful information!

  6. Sherie on June 25, 2013 at 1:42 pm

    Excellent information! I set up my page a while back and it was a struggle. This advice would have come in handy then!

  7. Daniele Holmberg on June 25, 2013 at 2:56 pm

    Thank you for the information about how to create a username for your facebook page. It really is a great idea!

  8. MamaRed on June 26, 2013 at 8:21 am

    Although we sometimes think this stuff is “easy” or “everyone knows it” I love when I find posts that tackle exactly those issues! There is soooooooooo much to learn and so many different places to learn things!

    Thanks oodles.

  9. […] You can use to create a vanity URL. So for example the link for IWD on Google+ becomes Also you must have at least 25 likes in order to customize your Facebook Page web address. […]

  10. Joanne on June 27, 2013 at 11:58 am

    I’m surprised by how many people do not do this to their pages. Thanks for breaking it down for them. Good tutorial!

  11. Pat Moon on June 28, 2013 at 1:54 pm

    I do have mine set up with patamoon.. I just wish that was free as a domain name as it gives some interesting options. Although bestrealhealth is gradually getting branded. Thanks for all the tips you share.. they are appreciated.

  12. Moira Hutchison on June 28, 2013 at 5:14 pm

    Thanks for putting all the steps down in an easy to follow format! People still get confused as to where to go to figure things out.

  13. Lisa Frederiksen - on June 29, 2013 at 7:37 pm

    Thanks so much for sharing this, Lisa – gosh you’ve been involved with the Internet for a long time – appreciate you sharing your experience and tips!

  14. Sharon O'Day on June 30, 2013 at 11:45 pm

    Nothing better than clear, step-by-step instructions from someone who really knows what she’s talking about, Lisa. This is invaluable!

  15. Liz Bigger on July 1, 2013 at 8:00 pm

    Wow, what a great tip! I am going to my FB right now and check it out! Thanks!

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